Women Empowerment Website, Follow That Girl (www.followthatgirlnyc.com) is seeking a Social Media Marketing Manager to revive and lead all our social media marketing strategies and support our digital initiatives. The Social Media Marketing Manager will be responsible for developing and executing strategies that generate a strong following across all major social media platforms.  They will also identify opportunities; engage regularly with internal and external audiences.

The ideal candidate is PASSIONATE about social media and will understand an integrated marketing plan, can anticipate the evolution of social media, guides staff on best practices and most importantly focuses on tangible business-driving results. This highly motivated communicator must have a passion for writing, blogging and social media in a fast-paced environment.

Digital Media Specialist sought for an immediate 6-month temporary position in the Philadelphia Suburbs. In this role, the Digital Media Specialist will create multimedia programs, including streaming audio and video, podcasts using After Effects, for external and internal clients. You will edit video, audio, podcasts and webcasts on the AVID media composer as well as design and develop graphics. The ideal candidate must have experience with AVID Media Composer 4 and above, AfterEffects and Photoshop.


The BOSS Group offers an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay, and a health benefits program.

The BOSS Group places highly qualified interactive, creative and marketing talent with top temporary and direct hire positions throughout Washington DC, Philadelphia, Baltimore, Northern New Jersey, Dallas, Atlanta and Chicago. Get to know us and tools we provide for freelancers and full-time job seekers at www.thebossgroup.com. Like us on Facebook to receive updates. The BOSS Group is an equal opportunity employer.

The BOSS Group - Where Talent and Opportunity Meet
www.thebossgroup.com

Keywords: Creative Staffing, Digital Media, Interactive, Online, Web, Multimedia, Video, Audio, Podcast, Webcast, AVID Media Composer, Graphics, Design, After Effects, Adobe, Photoshop, Communications, Television, TV, Media, Avid Unity Server, Job ID 36340JM

 

 



Job Requirements 

Qualifications:



Bachelor's degree in Mass Communications, Television Production, Educational Media or other related field

At least 3 to 5 years non-linear editing experience with AVID Media Composer 4 or above, After Effects and Photoshop

Ability to edit online and work effectively with multiple layers and effects

Experience using Avid Unity Server

Knowledge of multimedia, including CD ROM, DVD, compression, encoding and streaming is preferred

ID Media is the largest direct and digital media services company in the U.S., with offices in New York, Chicago and Los Angeles. In addition, ID Media has been named by Crain’s New York Business as one of the Best Places to Work in NYC three years in a row! We are looking for a MEDIA RESEARCH ASSOCIATE to join our team.

                                                                         

Scope/Responsibility

 

The Media Research Associate is ID Media’s subject matter expert on all syndicated research and analytics associated with research resources (e.g., reach/frequency, quintiles analytics).  He/she also oversees and maintains certain proprietary databases.  This position reports to the VP of Analytics and works closely with the President and senior members of Strategic Planning and Media Investments.
 

Specific Duties

 


Can effectively and efficiently access and utilize all major media industry research tools, including Arbitron, Nielsen, Nielsen Online, Simmons, Claritas Prizm, Kantar, SRDS, and Forrester.

Can independently draw conclusions and themes from research runs and communicate them in written, graphical, and oral formats.

Demonstrates strong personal facility with these tools and organizes and/or conducts training for internal users.

Maintains ongoing contact with syndicated research company representatives, representing ID Media to them, building strong relationships, keeping current on innovations and assessing developments regarding their services and tools, and updating their contact information as needed.

Fields questions from ID Media staff on ID Media's available resources and subscriptions; advises planners and investment specialists on which resources to use to answer key marketing questions

Keeps abreast of developments in syndicated research resources, sharing information with appropriate stakeholders and making recommendations on subscription additions or cuts; oversees a budget of $1.6 million.

Internally promotes broad adoption and usage of syndicated research to foster strategic planning goals at ID Media

Extracts from syndicated research key data to highlight important marketing and media trends and, working with Corporate Communications, develops slides for the company digital bulletin board and items for the company newsletter.

Maintains user access files with research providers.

Maintains other subscriptions, such as SQAD, IMS, eMarketer, Sysomos, and the Cassandra Report, ensuring appropriate dissemination, promoting and monitoring usage, and ensuring access for internal teams.

Accurately manages budgets for syndicated research, coordinating billing and payment, scrutinizing rate increases, understanding product enhancements, identifying resource gaps, and alerting the CFO as appropriate.

As appropriate, supports individual account planning teams by identifying resources that help planners support their recommendations and by converting research data into charts for high-quality, customized reports in PowerPoint and Word.

Maintains databases of proprietary data, such as DRTV response data, and issues reports internally to disseminate trend information.

Develops new research presentation templates and adds graphics and character to existing templates.

Works with the Directors of Client Services to document test findings and case studies, housing them in a confidential drive and maintaining the Case Study Index.

Learns and grows, as new tools and technologies emerge.

Responsible for ensuring that Kroger best practices for media procurement are met by outdside (3rd party) agencies contracted to procure media on Kroger’s behalf.  Work collaboratively with the Media Director and divisional clients to faciliate communication between CB&S and outdside media buying services.  Also responsible for the negotiation and management of all contracts related to media measurement, qualitative research and media spending reports.  Role model and demonstrate the company’s core values of respect, honesty, integrity, diversity, inclusion and safety of others. 

 

Essential Job Functions:


Communicate to all 3rd party media partners Kroger buying objectives, guidelines and goals.  Also communicate schedule and budget revisions, promotional needs and reporting expectations.

Responsible for ensuring that Kroger’s annual broadcast and OOH investment procured by outside agencies meets Kroger best practices for quality and performance.  This includes assisting with negotiation of annual broadcast and out of home contracts, as well as analysis and approval of all weekly media buys.

Manage all buy performance reporting (prepared by outside agencies) to Kroger clients.

Review and present all promotional opportunities (prepared by outside agencies) to Kroger clients.

Provides feedback to CB&S Media Planning team regarding exceptions or local market conditions that require adjustments to original media plans and goals.

Supervise and coach direct reports in the performance of their duties; complete performance reviews and provides feedback to direct reports.

Must be able to perform the essential functions of this position with or without reasonable accommodation.


 

Behaviors/Skills:

Some of the Behaviors needed to successfully perform this position are:

Leadership Behaviors:


Puts the Customer First - Anticipates customer needs, champions for the customer, acts with customers in mind, exceeds customers’ expectations, gains customers’ trust and respect.

Communicates effectively and candidly - Communicates clearly and directly, approachable, relates well to others, engages people and helps them understand change, provides and seeks feedback, articulates clearly, actively listens.

Achieves results through teamwork – Is open to diverse ideas, works inclusively and collaboratively, holds self and others accountable, involves others to accomplish individual and team goals.

Leads through positive influence – Demonstrates strong character; builds partnerships; models a conscious balance between work and personal life; takes personal responsibility for own development; role models leadership qualities such as motivation, inspiration, passion and trust.

Coaches and develops others - Develops and cares about associates, builds effective teams, helps people be their best, values and manages diversity, provides candid and constructive feedback.

 

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